समग्रे भारतें भूमौ

समग्रे भारतें भूमौ

समग्रे भारतें भूमौ

समग्रे भारतें भूमौ

सुनहरी मिट्टी

सुनहरी मिट्टी

सुनहरी मिट्टी

सुनहरी मिट्टी

कृषिर्नि धन्यं जगतः प्रतिष्ठा

कृषिर्नि धन्यं जगतः प्रतिष्ठा

कृषिर्नि धन्यं जगतः प्रतिष्ठा

कृषिर्नि धन्यं जगतः प्रतिष्ठा

‘’धरा विना न धर्मः”

‘’धरा विना न धर्मः”

‘’धरा विना न धर्मः”

“Without Earth, there is no Dharma”

“Without Earth, there is no Dharma”

“Without Earth, there is no Dharma”

कृषिर्नि धन्यं जगतः प्रतिष्ठा

कृषिर्नि धन्यं जगतः प्रतिष्ठा

Sunheri Mitti

Sunheri Mitti

India stands at a historic crossroad, a nation of 10 crore अन्नदाता (farmers), stewarding over 156 million hectares of cultivable land, yet facing unprecedented soil degradation, declining yields, and rising distress. This project emerges from a simple but profound principle:


“The earth feeds us only when we learn to feed the earth.”


Sunheri Mitti (literally, Golden Soil) is a national-scale initiative to restore soil health, regenerate livelihoods, and reposition agriculture as the foundation of wellbeing in India. Grounded in traditional wisdom and supported by modern bio-science, the programme aims to catalyse a regenerative farming movement across India , with 100 million farmers.

India stands at a historic crossroad, a nation of 10 crore अन्नदाता (farmers), stewarding over 156 million hectares of cultivable land, yet facing unprecedented soil degradation, declining yields, and rising distress. This project emerges from a simple but profound principle:


“The earth feeds us only when we learn to feed the earth.”


Sunheri Mitti (literally, Golden Soil) is a national-scale initiative to restore soil health, regenerate livelihoods, and reposition agriculture as the foundation of wellbeing in India. Grounded in traditional wisdom and supported by modern bio-science, the programme aims to catalyse a regenerative farming movement across India , with 100 million farmers.

“If soil is healthy, people are healthy;

if people are healthy, the nation is happy.”

“If soil is healthy, people are healthy;

if people are healthy, the nation is happy.”

Woman
Woman
Genie Sarvajanik Charitable Trust believes that true progress is not measured by GDP, but by the happiness and wellbeing of people. In the same spirit, Sunheri Mitti sees soil not just as a resource, but as the living foundation of happiness, dignity, and survival.
Genie Sarvajanik Charitable Trust believes that true progress is not measured by GDP, but by the happiness and wellbeing of people. In the same spirit, Sunheri Mitti sees soil not just as a resource, but as the living foundation of happiness, dignity, and survival.

Agriculture is not merely an economic activity, but a cultural, ecological, and spiritual heritage.

Agriculture is not merely an economic activity, but a cultural, ecological, and spiritual heritage.

“If humanity continues to live the way we do today, we would need about 1.7 Earths to meet our annual demand for resources.”
“If humanity continues to live the way we do today, we would need about 1.7 Earths to meet our annual demand for resources.”
“If humanity continues to live the way we do today, we would need about 1.7 Earths to meet our annual demand for resources.”
“If humanity continues to live the way we do today, we would need about 1.7 Earths to meet our annual demand for resources.”
“यदि मानवता अपनी वर्तमान जीवनशैली जारी रखती है, तो हमें संसाधनों की वार्षिक मांग को पूरी करने के लिए लगभग 1.7 पृथ्वियाँ आवश्यक होंगी।”
“यदि मानवता अपनी वर्तमान जीवनशैली जारी रखती है, तो हमें संसाधनों की वार्षिक मांग को पूरी करने के लिए लगभग 1.7 पृथ्वियाँ आवश्यक होंगी।”
“यदि मानवता अपनी वर्तमान जीवनशैली जारी रखती है, तो हमें संसाधनों की वार्षिक मांग को पूरी करने के लिए लगभग 1.7 पृथ्वियाँ आवश्यक होंगी।”
“यदि मानवता अपनी वर्तमान जीवनशैली जारी रखती है, तो हमें संसाधनों की वार्षिक मांग को पूरी करने के लिए लगभग 1.7 पृथ्वियाँ आवश्यक होंगी।”

National Impact Potential

National Impact Potential

National Impact Potential

National Impact Potential

National Impact Potential

Soil & Climate:

3.4 Gt CO₂e annual sequestration – equal to India’s total emissions.

95 Mt N restored annually, reducing fertiliser dependency.


Economic Transformation:

₹5.5 lakh cr saved on inputs.

₹2.7 lakh cr additional farmer profits.

₹2.8 lakh cr in carbon credit revenues.

₹1 lakh cr in diesel savings.


Total uplift:~₹12 lakh cr (~$145B) annually.

Positioning: India as a global leader in regenerative agriculture and carbon farming.

Soil & Climate:

3.4 Gt CO₂e annual sequestration – equal to India’s total emissions.

95 Mt N restored annually, reducing fertiliser dependency.


Economic Transformation:

₹5.5 lakh cr saved on inputs.

₹2.7 lakh cr additional farmer profits.

₹2.8 lakh cr in carbon credit revenues.

₹1 lakh cr in diesel savings.


Total uplift:~₹12 lakh cr (~$145B) annually.

Positioning: India as a global leader in regenerative agriculture and carbon farming.

Soil & Climate:

3.4 Gt CO₂e annual sequestration – equal to India’s total emissions.

95 Mt N restored annually, reducing fertiliser dependency.


Economic Transformation:

₹5.5 lakh cr saved on inputs.

₹2.7 lakh cr additional farmer profits.

₹2.8 lakh cr in carbon credit revenues.

₹1 lakh cr in diesel savings.


Total uplift:~₹12 lakh cr (~$145B) annually.

Positioning: India as a global leader in regenerative agriculture and carbon farming.

Soil & Climate:

3.4 Gt CO₂e annual sequestration – equal to India’s total emissions.

95 Mt N restored annually, reducing fertiliser dependency.


Economic Transformation:

₹5.5 lakh cr saved on inputs.

₹2.7 lakh cr additional farmer profits.

₹2.8 lakh cr in carbon credit revenues.

₹1 lakh cr in diesel savings.


Total uplift:~₹12 lakh cr (~$145B) annually.

Positioning: India as a global leader in regenerative agriculture and carbon farming.

FESTIVAL PILLARS

FESTIVAL PILLARS

कर्म-शुद्धि Karma Shuddhi

Gift bioreactors to one farmer Volunteer 1 day on a farm Convert kitchen waste to compost Support FPOs and local organic markets

Cleansing Karma Through Service

कर्म-शुद्धि Karma Shuddhi

Gift bioreactors to one farmer Volunteer 1 day on a farm Convert kitchen waste to compost Support FPOs and local organic markets

Cleansing Karma Through Service

कर्म-शुद्धि Karma Shuddhi

Gift bioreactors to one farmer Volunteer 1 day on a farm Convert kitchen waste to compost Support FPOs and local organic markets

Cleansing Karma Through Service

कर्म-शुद्धि Karma Shuddhi

Gift bioreactors to one farmer Volunteer 1 day on a farm Convert kitchen waste to compost Support FPOs and local organic markets

Cleansing Karma Through Service

कर्म-शुद्धि Karma Shuddhi

Gift bioreactors to one farmer Volunteer 1 day on a farm Convert kitchen waste to compost Support FPOs and local organic markets

Cleansing Karma Through Service

भूमि -पूजन Bhumi Poojan

Families and schools conduct Soil Worship Rituals Children touch soil and chant mantras of gratitude Offer soil from farms to temples and homes as prasad

Sacred Soil Ceremony

भूमि -पूजन Bhumi Poojan

Families and schools conduct Soil Worship Rituals Children touch soil and chant mantras of gratitude Offer soil from farms to temples and homes as prasad

Sacred Soil Ceremony

भूमि -पूजन Bhumi Poojan

Families and schools conduct Soil Worship Rituals Children touch soil and chant mantras of gratitude Offer soil from farms to temples and homes as prasad

Sacred Soil Ceremony

भूमि -पूजन Bhumi Poojan

Families and schools conduct Soil Worship Rituals Children touch soil and chant mantras of gratitude Offer soil from farms to temples and homes as prasad

Sacred Soil Ceremony

भूमि -पूजन Bhumi Poojan

Families and schools conduct Soil Worship Rituals Children touch soil and chant mantras of gratitude Offer soil from farms to temples and homes as prasad

Sacred Soil Ceremony

अन्न-उपा सना Ann-Upāsanā

One-day fasting or clean eating with gratitude Serve food grown by local farmers No wastage only sacred consumption

Fasting & Food Reverence

अन्न-उपा सना Ann-Upāsanā

One-day fasting or clean eating with gratitude Serve food grown by local farmers No wastage only sacred consumption

Fasting & Food Reverence

अन्न-उपा सना Ann-Upāsanā

One-day fasting or clean eating with gratitude Serve food grown by local farmers No wastage only sacred consumption

Fasting & Food Reverence

अन्न-उपा सना Ann-Upāsanā

One-day fasting or clean eating with gratitude Serve food grown by local farmers No wastage only sacred consumption

Fasting & Food Reverence

अन्न-उपा सना Ann-Upāsanā

One-day fasting or clean eating with gratitude Serve food grown by local farmers No wastage only sacred consumption

Fasting & Food Reverence

मिट्टी महोत्सव Mitti Mahotsav

Kavi Sammelans, Soil Songs, Theatre & Folk Performances Art fairs showcasing soil-based arts (pottery, murals, sculpture) Honor farmers with symbolic Mitti Crown (मि ट्टी मुकुट)

Cultural Celebration of Soil

मिट्टी महोत्सव Mitti Mahotsav

Kavi Sammelans, Soil Songs, Theatre & Folk Performances Art fairs showcasing soil-based arts (pottery, murals, sculpture) Honor farmers with symbolic Mitti Crown (मि ट्टी मुकुट)

Cultural Celebration of Soil

मिट्टी महोत्सव Mitti Mahotsav

Kavi Sammelans, Soil Songs, Theatre & Folk Performances Art fairs showcasing soil-based arts (pottery, murals, sculpture) Honor farmers with symbolic Mitti Crown (मि ट्टी मुकुट)

Cultural Celebration of Soil

मिट्टी महोत्सव Mitti Mahotsav

Kavi Sammelans, Soil Songs, Theatre & Folk Performances Art fairs showcasing soil-based arts (pottery, murals, sculpture) Honor farmers with symbolic Mitti Crown (मि ट्टी मुकुट)

Cultural Celebration of Soil

मिट्टी महोत्सव Mitti Mahotsav

Kavi Sammelans, Soil Songs, Theatre & Folk Performances Art fairs showcasing soil-based arts (pottery, murals, sculpture) Honor farmers with symbolic Mitti Crown (मि ट्टी मुकुट)

Cultural Celebration of Soil

Call to Action

We invite visionary partners

government, philanthropy, private sector and civil society

to join us in restoring the living foundations of India.

We invite visionary partners

government, philanthropy, private sector and civil society

to join us in restoring the living foundations of India.

For partnership enquiries and detailed engagement discussions,

For partnership enquiries and detailed engagement discussions,